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The Evolution of Delivery
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The Evolution of Delivery

"Making Information Pay" is BISG's continuing event series. The first of three MIP events this year examines "The Evolution of Delivery: Getting More Content to More Readers". We'll explore trends across formats, channels and business models. Registration is now open for members and non-members.

When: Friday, April 21, 2017
8:30 AM
Where: Harvard Club of New York
35 West 44th Street
New York, NY 
Contact: Kim Graff
(646) 336-7141

Online registration is closed.
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Confirmed speakers include:

  • Leigh Watson Healy, Chief Analyst, Outsell
  • Bharat Anand, Professor, Harvard Business School and Author, The Content Trap
  • Ashleigh Gardner, Head of Partnerships, Wattpad Studios
  • David Walter, Senior Director of Client Solutions, NPD Bookscan
  • Michele Cobb, Executive Director, Audio Publishers Association
  • Eli Neiburger, Associate Director, Ann Arbor Public Library
  • Daniel Mayer, Expert Systems, with Edward Moore of SAGE Publications
  • Katie Palenscar, CEO and Founder, Unbound Concepts


8:30 – 9:00: Leigh Watson Healy (Outsell) All Data, Nothing But Data

9:00 – 9:45: Bharat Anand (Harvard Business School) The Content Trap: A Strategist’s Guide to Digital Change

9:45 – 10:00: Break

10:00 – 10:45: Eli Neiburger (Ann Arbor Public Library) The Missing Link: Connecting the Analog Past to the Digital Future at the Public Library

10:50 – 11:35: Daniel Mayer (Expert Systems) & Edward Moore (SAGE Publications) Finding the Unexpected at SAGE

11:40 – 12:25: Katie Palencsar (Unbound Concepts) ONIX, BISAC, Artifacts, Oh My!

12:25 – 1:15: Lunch

1:20 – 2:05: Michele Cobb (Audio Publishers Association) The Rise of Audiobooks

2:10 – 2:55: David Walter (NPD Bookscan) Diversity & Disruption: Format and Channel Trends in the Trade & Higher Ed Sectors

3:00 – 3:45: Ashleigh Gardner (Wattpad Studios) A Mobile-First Approach to Serial Reading

3:45 – 4:00: Closing Remarks, Brian O’Leary (BISG)


  • 8:30 a.m. to 4:30 p.m. on April 21, 2017.


232 Madison Avenue, Suite 1400
New York, NY 10016
Phone: 646-336-7141 |