Career Center | Print Page | Sign In | Register
News & Press: Amnet Thought Leader Series

Accessibility: A Snapshot of Success—Are You in the Picture?

Saturday, May 11, 2019   (1 Comments)
Posted by: George Kerscher and Sarah Hilderley

When I was asked to write a brief article on accessibility in publishing, I was worried—how to fit it all into 1,000 words? There’s so much to say! I’ve been working in this area for many years and I don’t think I’ve ever had to pack so much into a report as I’m going to try to do today!

We’ve come a long way in a short time, and with so much converging right now, this is a time of opportunity and renewed energy for accessible publishing. Our ultimate goal, Born Accessible publishing via fully conformant EPUB 3 is finally a realistic one. Print-disabled readers can expect the same experience as everyone else—to be able to access content at the same time, at the same cost, and in the same format. Getting the basics right is straightforward, but full conformance requires serious effort. Fortunately, there are tools from DAISY to help.

The entire supply chain’s engagement with our mission and goal is of paramount importance. There’s no point having fully accessible EPUB 3 content if no one can find it, purchase it, or read it on their reading system. Supply chain involvement at every level has been a challenge but good things are happening, and we applaud DAISY’s partners in all sectors who are tirelessly working to make this happen.

We are witnessing much success. Awareness building is often the key to initial understanding and action within an organization. Via our inclusive publishing website and other partner organizations, such as BISG, it is clear that we are creating a community of committed individuals who are passionate about our success and selfless in driving our ultimate goal forward.

Accessibility is now a major topic at many industry events and it’s hugely significant that we are witnessing this shift in focus at so many mainstream conferences and fairs. The inclusive publishing events page provides details on these events and you can find out which of our talented DAISY speakers will be showcasing their work.

Crucial to our success is the industrywide adoption of the EPUB 3 format. EPUB 3 offers more opportunity and options for accessibility than any other digital publishing format, and it remains vital that we all continue to support and advocate for EPUB 3. The work of the W3C publishing groups continues to be outstanding, and the current draft of EPUB 3.2 reinforces the requirement for accessibility. DAISY is incredibly proud to be a part of this work and our relationship with our friends at the W3C remains as important now as it ever was.

However, accessibility is not a given with an EPUB 3 file and it’s very important that all digital content is validated for conformance to accessibility standards. Our Ace by DAISY EPUB accessibility conformance checker is a free and open source tool that you can integrate into any part of your production workflow.

We’ve had incredible feedback on the success of this tool and publishing companies worldwide are including Ace as part of their standard in-house process. The DAISY SMART tool provides manual conformance checks necessary to ensure conformance with EPUB and WCAG requirements.

Together with Ace, they provide the most complete method for accessibility conformance testing of EPUB publications. Our DAISY developers have also been working hard on EPUBCheck to bring it in line and up to date with industry requirements. Thanks to the support of the industry, EPUBCheck version 4.2 is now production-ready.

Certification of mainstream accessible content has been made possible by the Benetech Global Certified Accessible program. Macmillan Learning recently announced that they are the first publisher to gain accreditation via this program. Using Ace and SMART together with other Born Accessible criteria, Benetech is certifying content in accordance with WCAG and the EPUB 1.0 Accessibility specification.

For some time, we have advocated for publishers to use accessible metadata to improve the discovery of their content (via ONIX for books code list 196 and schema.org for EPUB packages). An EPUB conforming to the accessibility specification must have embedded accessibility metadata, which means the description of accessibility features is carried throughout the distribution chain.

We are seeing renewed vigor in this area made possible by Vital Source, who are now displaying an accessibility icon on their platform where this accessibility metadata is available. How would a print-disabled reader find these books otherwise?

We’ve just completed an update to the DAISY 2019 accessibility reading system round up via EPUBTest.org that helps users make reading system decisions based on their own personal requirements. We all have different wants and needs when it comes to accessing content and this piece of work greatly assists everyone in making the choice that’s right for them.

All of these big stories are significant in our push in the Higher Education sector. DAISY partners Vital Source and RedShelf are prime examples of dedication within this area and we are excited to see where this will lead. Our webinar series is now reaching 3,000 higher-education Disabled Student Service Offices, which brings us back to awareness building as a mission focus.

International working groups such as those at BISG, NNELS in Canada, the PA in the UK, and APA in Australia are showing us the importance of accessibility in these countries, and we are proud to collaborate with their efforts. Guidance is available via the new edition of the BISG Guide to Accessible Publishing and the newly launched Inclusive Publishing in Australia: An Introductory Guide. While there are challenges that remain for complex and rich content, I have no doubt that the extraordinary work being done in this area will continue to amaze us all.

This has been a vibrant couple of years for accessibility in publishing, and we look forward to even greater things as Born Accessible publishing becomes part of our mainstream requirement. Publishers should work on this now, build the necessary elements into their workflows, and reach a more diverse audience. Join the DAISY party!

This article is brought to you through a partnership with Amnet, a technology-led provider of services and solutions, catering to the needs of businesses for content transformation, design, and accessibility. The points of view expressed are those of the author and do not necessarily represent the perspectives of Amnet or of BISG.

 

George Kerscher began his IT innovations in 1987 and coined the term "print disabled." George is dedicated to developing technologies that make information not only accessible, but also fully functional in the hands of persons who are blind or who have a print disability. He believes properly designed digitally published materials and web pages can make information accessible to all people. George is an advocate for semantically rich content that can be used effectively by everybody. As Chief Innovations Officer of the DAISY Consortium, Senior Advisor, Global Literacy to Benetech, and member of Publishing Groups in the W3C, Kerscher is a recognized international leader in document access. In addition, Kerscher chairs the DAISY/NISO Standards committee, Chairs the Steering Council of the Web Accessibility Initiative (WAI), and also serves on the Advisory Board of the Institute of Museum and Library Services (IMLS).

Sarah Hilderley worked in publishing in the UK for many years before taking the lead 9 years ago on the WIPO project: Enabling Technologies. She is the author of: Accessible Publishing: Best Practice Guidelines for Publishers. At the end of this project Sarah took on the role of community engagements at the IDPF, running EPUBZone until the integration with W3C. She now works with friends and colleagues at the DAISY Consortium on the Inclusive Publishing initiative. Intensely passionate about accessible publishing, Sarah has advocated for mainstream accessibility within publishing practices for many years. She is proud to have been part of the BISG Guide to Accessible Publishing authoring team. She lives in Canada with her family.

 

Comments...

Robert Martinengo says...
Posted Tuesday, May 14, 2019
Despite the promising news above, it may surprise publishing folks less familiar with accessibility that the Marrakesh Treaty is currently being touted by disability groups as the solution to the international 'book famine' (which, by the way, was mainly caused by publisher inaction, according to those same groups). It's natural to want to view the Treaty and publishers 'Born Accessible' efforts as complementary, but they are not. In truth, both initiatives suffer from the same fault. They prioritize the needs of the organizations above those of the individuals they are serving (I've worked for several of these organizations and saw this in action). I don't claim to speak for people with disabilities, but I know they don't want to rely on charity (the Treaty model), or be boxed in by restrictions on the technology they can use to read the books they want, which is the problem with DRM. We need a new model focused on empowering people with disabilities to make their own choices.

BOOK INDUSTRY STUDY GROUP

232 Madison Avenue, Suite 1400
New York, NY 10016
Phone: 646-336-7141 | info@bisg.org